Vivo x el Rock is an annual rock music festival held in Peru. The festival was first held in 1997 and has since become one of the most popular rock music festivals in South America. The festival features a diverse lineup of Peruvian and international rock bands, and has also hosted a number of world-renowned artists, such as Metallica, Aerosmith, and The Killers.
The festival is important for a number of reasons. First, it provides a platform for Peruvian rock bands to showcase their music to a wider audience. Second, it helps to promote the development of the Peruvian rock music scene. Third, it attracts a large number of tourists to Peru, which benefits the country’s economy.